TV: The Return to Jericho
The sceptic in me wants to say that Jericho was never really as dead as we were lead to believe. However the fanboy in me, the one who gets goose-bumps whenever he hears the John Williams Superman score, can’t help but be blown away by the fan instigated turn-around by CBS and the renewal of the post apocalyptic drama.
Inundated with nuts as a result of a campaign by disgruntled fans of the show, CBS President Nina Tassler made the announcement that the networked had ordered the production of a further seven episodes of the series. She also added that, while the network had been overwhelmed by the passion of the show’s fan they were also counting on that passion to ensure the show’s future:
A loyal and passionate community has clearly formed around the show. But that community needs to grow. It needs to grow on the CBS Television Network, as well as on the many digital platforms where we make the show available.
We will count on you to rally around the show, to recruit new viewers with the same grass-roots energy, intensity and volume you have displayed in recent weeks.
Interestingly Tassler’s announcement went on to outline some of the initiatives CBS planned to undertake to help grow the potential audience and, while I’m happy to see it all happen, I can’t help but be a little disappointed that she didn’t give the credit for these initiatives to yours truly!
That’s right, CBS plans to rerun the series over the (US) summer, stream episodes (and clips) online and fast track the first season DVDs for a September 25th release and “and continuing the story of Jericho in the digital world until the new episodes return” – What that last bit means I’m not sure [webisodes?], but with the exception of DVD release, that’s pretty much what I outlined in my recent post about Jericho’s short lived demise.
Hopefully these initiatives work, but shouldn’t this be the sort of attention that’s given to a series from the get go? With any luck the show will pick up enough viewers to turn the next seven episodes into a whole new season, and beyond. Whatever the case, the fact is that Jericho’s fans have done the impossible and that makes them mighty! I’m sure plenty of people will reference numerous other shows that have been revived after having been given the axe by one network or… well, FOX, but what you have to take into account is that Jericho hasn’t had the benefit of DVD sales; only the voices and ‘nuts’ of dedicated fans.
Of course I’m only kidding about wanting credit, but it is good to know that — if they shout loud enough — there’s a network out there that will still listen to the fans. There’s no time to rest though, Veronica Mars hasn’t been renewed yet! [source]